{"id":9444,"date":"2017-01-24T11:19:17","date_gmt":"2017-01-24T11:19:17","guid":{"rendered":"https:\/\/rubrika.es\/?p=9444"},"modified":"2019-08-22T15:00:27","modified_gmt":"2019-08-22T15:00:27","slug":"nos-interesa-la-super-bowl","status":"publish","type":"post","link":"https:\/\/rubrika.es\/marketing-digital\/noticias-y-actualidad\/nos-interesa-la-super-bowl\/","title":{"rendered":"\u00bfNos interesa la Super Bowl?"},"content":{"rendered":"<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"background-color: rgba(255,255,255,0);background-position: center center;background-repeat: no-repeat;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;margin-bottom: 0px;margin-top: 0px;border-width: 0px 0px 0px 0px;border-color:#e8eaf0;border-style:solid;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-one-full fusion-column-first fusion-column-last\" style=\"margin-top:0px;margin-bottom:0px;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><div class=\"fusion-text fusion-text-1\"><h2>La Super Bowl es uno de los eventos deportivos m\u00e1s vistos en todo el mundo y por lo tanto un gran escaparate publicitario.<\/h2>\n<p>Al margen del f\u00fatbol americano, el espect\u00e1culo del descanso (<em>Halftime show<\/em>) atrae a un p\u00fablico a\u00fan m\u00e1s amplio con la presencia de artistas de renombre. Coldplay, Bruno Mars o Red Hot Chili Peppers son solo algunos de ellos.<\/p>\n<p>El espect\u00e1culo se mezcla con spots publicitarios con presupuestos descabellados, mientras personas alrededor todo el mundo comentan en <a href=\"https:\/\/rubrika.es\/redes-sociales\/\">redes sociales<\/a>. Las marcas que pueden permitirse estar presentes en\u00a0la Super Bowl son tema de conversaci\u00f3n durante y despu\u00e9s del partido, no siempre con impacto positivo.<\/p>\n<p>Mirando punto por punto la repercusi\u00f3n medi\u00e1tica del evento, nos preguntamos \u00bfDe verdad nos interesa la Super Bowl en Espa\u00f1a?<\/p>\n<\/div><script type=\"text\/javascript\" src=\"https:\/\/ssl.gstatic.com\/trends_nrtr\/884_RC03\/embed_loader.js\"><\/script> <script type=\"text\/javascript\"> trends.embed.renderExploreWidget(\"TIMESERIES\", {\"comparisonItem\":[{\"keyword\":\"super bowl\",\"geo\":\"ES\",\"time\":\"all\"}],\"category\":0,\"property\":\"\"}, {\"exploreQuery\":\"date=all&geo=ES&q=super%20bowl\",\"guestPath\":\"https:\/\/www.google.es:443\/trends\/embed\/\"}); <\/script><div class=\"fusion-text fusion-text-2\"><p>Desde luego parece que cada a\u00f1o nos interesa m\u00e1s, pero \u00bfQu\u00e9 pasa si lo comparamos con el f\u00fatbol?<\/p>\n<\/div><script type=\"text\/javascript\" src=\"https:\/\/ssl.gstatic.com\/trends_nrtr\/884_RC03\/embed_loader.js\"><\/script> <script type=\"text\/javascript\"> trends.embed.renderExploreWidget(\"TIMESERIES\", {\"comparisonItem\":[{\"keyword\":\"super bowl\",\"geo\":\"ES\",\"time\":\"all\"},{\"keyword\":\"copa del rey\",\"geo\":\"ES\",\"time\":\"all\"}],\"category\":0,\"property\":\"\"}, {\"exploreQuery\":\"date=all&geo=ES&q=super%20bowl,copa%20del%20rey\",\"guestPath\":\"https:\/\/www.google.es:443\/trends\/embed\/\"}); <\/script><div class=\"fusion-text fusion-text-3\"><p>La comparativa es clara, la copa del Rey tiene una gran ventaja respecto a la Super Bowl. Parece que por el momento el f\u00fatbol americano se lo dejamos a los yankees.<\/p>\n<p>El pr\u00f3ximo 6 de Febrero veremos con datos reales si el inter\u00e9s por este espect\u00e1culo sigue creciendo en nuestro pa\u00eds.<\/p>\n<\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":2,"featured_media":9445,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[170],"tags":[],"_links":{"self":[{"href":"https:\/\/rubrika.es\/marketing-digital\/wp-json\/wp\/v2\/posts\/9444"}],"collection":[{"href":"https:\/\/rubrika.es\/marketing-digital\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/rubrika.es\/marketing-digital\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/rubrika.es\/marketing-digital\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/rubrika.es\/marketing-digital\/wp-json\/wp\/v2\/comments?post=9444"}],"version-history":[{"count":2,"href":"https:\/\/rubrika.es\/marketing-digital\/wp-json\/wp\/v2\/posts\/9444\/revisions"}],"predecessor-version":[{"id":11203,"href":"https:\/\/rubrika.es\/marketing-digital\/wp-json\/wp\/v2\/posts\/9444\/revisions\/11203"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/rubrika.es\/marketing-digital\/wp-json\/wp\/v2\/media\/9445"}],"wp:attachment":[{"href":"https:\/\/rubrika.es\/marketing-digital\/wp-json\/wp\/v2\/media?parent=9444"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/rubrika.es\/marketing-digital\/wp-json\/wp\/v2\/categories?post=9444"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/rubrika.es\/marketing-digital\/wp-json\/wp\/v2\/tags?post=9444"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}